Setting the strategic direction of the organisation.

ProVision’s Board of Directors are responsible for the long term success of the organisation and together, they offer extensive eyecare and business experience.

Ian Bluntish, Chairman

Optometrist & Owner Holdfast Bay Optometry, Glenelg SA

Ian joined the ProVision Board in 2008 as a Director. He was appointed to the position of Chairman in late 2009. Ian has been an active member of the optometric community for over 30 years. He has a wide knowledge of the national ophthalmic industry, along with government, general business and corporate governance. A member of the Australian Institute of Company Directors and past President of the Rotary Club of Adelaide Light, Ian has served on the state and national councils of OA since 1980, holding the position of President of the South Australian division, and more recently, a five year term as National President. Ian is currently President of the Optometry Board of Australia.

Rowena Beckenham, Director NSW

Optometrist & Owner, Rowena Beckenham Optometrist, Avalon Beach

ProVision’s newest director, Rowena, was appointed to her position in late 2016. Rowena opened her own practice in October 1999. She moved to larger premises in Avalon Beach in 2015 and now manages 10 staff, including one full-time early career optometrist and one part-time optometrist. Rowena looks forward to bringing a different angle or approach to an ageing optometrist demographic and helping new graduates to view independent practice as a viable career option, is a key challenge. “I would love to see the profession grow and prosper in the future. We face many challenges but those challenges present us with an opportunity to step into a space where we haven’t been in the past.”

Setting the strategic direction of the organisation.

ProVision’s Board of Directors are responsible for the long term success of the
organisation and together, they offer extensive eyecare and business experience.

Brett Jenkinson, Director QLD

Optometrist & Owner, Fresh Vision Optometrists, Everton Park

Brett joined the ProVision Board of Directors in 2017. Brett completed his Bachelor of Optometry degree at Melbourne University, graduating in 2001. While in Hobart, he became the youngest partner of Total Eyecare in Tasmania and took an active role as President of OA Tasmania. He also became a Fellow of the American Academy of Optometry and completed his Graduate Certificate in Ocular Therapeutics, allowing him to prescribe optical medicines. Brett has developed a keen interest in contact lenses, orthokeratology and in particular in complex cornea and contact lens fitting. Brett returned home to Brisbane in 2017 with his family to build upon the success of Kay and David Webster’s long-running practice.

Bernie Eastwood, Director WA

Optometrist & Owner, The Focal Point Optometrist, Duncraig

Bernie commenced her role as WA Director in 2013. She graduated from QUT in 1990 before accepting a graduate optometry position in Perth in 1991. Bernie worked in private practice for five years and developed an interest in children with special needs and learning difficulties. Bernie completed a Graduate Diploma in Education at Edith Cowan University, Perth in 1996. In 2008, she opened her own practice and her experience was complemented by the completion of her ACBO Fellowship in 2011. She has served on the Board of ACBO, and in conjunction with ICEE, was involved from 2000-2004 in the writing and development of Primary Eyecare manuals, and the delivery of these programs to local nurses in both East Timor and Vanuatu.

Andrew Koch, Director TAS

Optometrist & Owner, Total Eyecare, Southern Tasmania

Andrew Koch joined the ProVision board in 2010. He has a degree in Optometry from the University of Melbourne and is a member of the College of Optometrists in the UK. He has completed postgraduate study in business administration (Latrobe University); he holds a Graduate Diploma from the Australian Institute of Company Directors and is on the public health subcommittee of OAA Tas. Andrew has volunteered in Tanzania and Bangladesh and has been involved in eyecare program implementation and development in East Timor since 2002. He is partner and CEO of Total Eyecare Optometrists oup in Southern Tasmania.

Leah Meulendijks, Director VIC

Optometrist & Multi-Practice Owner, Gippsland Region

Joining the ProVision Board in 2021, Leah brings a fresh perspective as a young eyecare entrepreneur with ownership in three practices in country Victoria. Graduating as an Optometrist from the University of Melbourne in 2011, Leah has also completed an MBA at Melbourne Business School. Leah participates in the Women Entrepreneurs Scholarship Program for Established Businesses as part of the Australian Institute of Company Directors and is a member of the Australasian College of Behavioural Optometrists. Passionate about creating opportunities for patient-centric Optometrists, Leah’s love for country life and horses makes the Yarra Valley her ideal home.

Steven Johnston, Company Secretary

CEO, ProVision

Steven is accountable for providing strategic guidance and leadership for effective and efficient company operation, by ensuring ProVision has the capacity to fulfil its role of representing its members on a national scale, and facilitates the continued growth of independent optometry in Australia. As CEO, Steven reports to the ProVision Board of Directors and oversees the development and approval of strategic plans and resourcing strategies that are consistent with the company’s business objectives.

Ian Bluntish, Chairman

Optometrist & Owner Holdfast Bay Optometry, Glenelg SA

Ian joined the ProVision Board in 2008 as a Director. He was appointed to the position of Chairman in late 2009. Ian has been an active member of the optometric community for over 30 years. He has a wide knowledge of the national ophthalmic industry, along with government, general business and corporate governance. A member of the Australian Institute of Company Directors and past President of the Rotary Club of Adelaide Light, Ian has served on the state and national councils of OA since 1980, holding the position of President of the South Australian division, and more recently, a five year term as National President. Ian is currently President of the Optometry Board of Australia.

Rowena Beckenham, Director NSW

Optometrist & Owner, Rowena Beckenham Optometrist, Avalon Beach

ProVision’s newest director, Rowena, was appointed to her position in late 2016. Rowena opened her own practice in October 1999. She moved to larger premises in Avalon Beach in 2015 and now manages 10 staff, including one full-time early career optometrist and one part-time optometrist. Rowena looks forward to bringing a different angle or approach to an ageing optometrist demographic and helping new graduates to view independent practice as a viable career option, is a key challenge. “I would love to see the profession grow and prosper in the future. We face many challenges but those challenges present us with an opportunity to step into a space where we haven’t been in the past.”

Brett Jenkinson, Director QLD

Optometrist & Owner, Fresh Vision Optometrists, Everton Park

Brett joined the ProVision Board of Directors in 2017. Brett completed his Bachelor of Optometry degree at Melbourne University, graduating in 2001. While in Hobart, he became the youngest partner of Total Eyecare in Tasmania and took an active role as President of OA Tasmania. He also became a Fellow of the American Academy of Optometry and completed his Graduate Certificate in Ocular Therapeutics, allowing him to prescribe optical medicines. Brett has developed a keen interest in contact lenses, orthokeratology and in particular in complex cornea and contact lens fitting. Brett returned home to Brisbane in 2017 with his family to build upon the success of Kay and David Webster’s long-running practice.

Bernie Eastwood, Director WA

Optometrist & Owner, The Focal Point Optometrist, Duncraig

Bernie commenced her role as WA Director in 2013. She graduated from QUT in 1990 before accepting a graduate optometry position in Perth in 1991. Bernie worked in private practice for five years and developed an interest in children with special needs and learning difficulties. Bernie completed a Graduate Diploma in Education at Edith Cowan University, Perth in 1996. In 2008, she opened her own practice and her experience was complemented by the completion of her ACBO Fellowship in 2011. She has served on the Board of ACBO, and in conjunction with ICEE, was involved from 2000-2004 in the writing and development of Primary Eyecare manuals, and the delivery of these programs to local nurses in both East Timor and Vanuatu.

Andrew Koch, Director TAS

Optometrist & Owner, Total Eyecare, Southern Tasmania

Andrew Koch joined the ProVision board in 2010. He has a degree in Optometry from the University of Melbourne and is a member of the College of Optometrists in the UK. He has completed postgraduate study in business administration (Latrobe University); he holds a Graduate Diploma from the Australian Institute of Company Directors and is on the public health subcommittee of OAA Tas. Andrew has volunteered in Tanzania and Bangladesh and has been involved in eyecare program implementation and development in East Timor since 2002. He is partner and CEO of Total Eyecare Optometrists oup in Southern Tasmania.

Leah Meulendijks, Director VIC

Optometrist & Multi-Practice Owner, Gippsland Region

Joining the ProVision Board in 2021, Leah brings a fresh perspective as a young eyecare entrepreneur with ownership in three practices in country Victoria. Graduating as an Optometrist from the University of Melbourne in 2011, Leah has also completed an MBA at Melbourne Business School. Leah participates in the Women Entrepreneurs Scholarship Program for Established Businesses as part of the Australian Institute of Company Directors and is a member of the Australasian College of Behavioural Optometrists. Passionate about creating opportunities for patient-centric Optometrists, Leah’s love for country life and horses makes the Yarra Valley her ideal home.

Steven Johnston, Company Secretary

CEO, ProVision

Steven is accountable for providing strategic guidance and leadership for effective and efficient company operation, by ensuring ProVision has the capacity to fulfil its role of representing its members on a national scale, and facilitates the continued growth of independent optometry in Australia. As CEO, Steven reports to the ProVision Board of Directors and oversees the development and approval of strategic plans and resourcing strategies that are consistent with the company’s business objectives.

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