The single most difficult thing to copy is exceptional customer service.
We live in a world where we are spoilt for choice, value and convenience, and the same cannot be said for good old fashioned, personalised customer service. The best performing retailers and service organisations understand that true growth occurs because their customers love doing business with them and sing their praises to neighbours, friends and colleagues. This is the only kind of growth that can be sustained over the long term. A face to face visit with your patient is the ideal time to create a WOW experience which generates positive word of mouth, patient loyalty and repeat visits.
ProWOW Experience
This practice provided such an amazing (dare we say WOW!) experience to one of their customers that she ended up purchasing 3 pairs of premium Silhouette frames.
It didn’t end there…..the customer returned to the practice the following day and presented the team with a beautiful bouquet of flowers and a bottle of champagne! The ultimate complement and with that form of recognition the entire team want to provide even more WOW experiences to every customer, every day.
What goes around, comes around!
