The single most difficult thing to copy is exceptional customer service.

We live in a world where we are spoilt for choice, value and convenience, and the same cannot be said for good old fashioned, personalised customer service. The best performing retailers and service organisations understand that true growth occurs because their customers love doing business with them and sing their praises to neighbours, friends and colleagues. This is the only kind of growth that can be sustained over the long term. A face to face visit with your patient is the ideal time to create a WOW experience which generates positive word of mouth, patient loyalty and repeat visits.

ProWOW Experience in VIC

Who doesn’t love a present? This Victorian practice knows that a little goes a long way with their patients. With each purchase, every patient receives a “care pack” that includes a normal lens spray and a cloth, both branded with the practice’s logo. But they don’t just stop there.. they also include a box of tic tacs and a “Come Back and See Us” card which includes a special offer for a free lens cleaner refill.

 

The package is beautifully bagged and boxed to make each client feel valued for their purchase and leave the practice thinking WOW!

Know your stuff
The little things in life
Walking the walk