Marketing
designed for
optometry
Grow your patient base with a full suite of marketing services.
Does your practice stand out from the pack? ProVision has a full complement of marketing resources for Members to tap into. From graphic design to copywriting and digital strategy, ProVision has everything you need to step up your marketing game and expand into new territories.
Retail campaigns
From ‘End of Year Health Fund’ to ‘Back to School’, marketing campaigns are an important way to attract new patients and create meaningful relationships with existing customers. But not all small businesses have the resources to design and execute a campaign from scratch – let alone several each year!
ProVision’s retail campaigns are ready-to-go out of the box. Each campaign includes point of sale collateral like window banners, posters and in-store accessories as well as a vast library of print and digital media. ProVision makes it easy to send promotional letters, gift cards and emails designed with a consistent campaign theme. Each retail campaign includes a selection of social media posts that you can drop into your feed with minimal effort.
Custom Local Area Marketing
Custom local area marketing (LAM) gives you access to bespoke, professional designs to help you promote your brand to the community. ProVision’s in-house design team can help you with everything from refreshing your practice logo to designing anniversary campaigns and signage.
Need tailored stationary or digital content? ProVision Members can simply book a meeting with our talented team for industry-leading graphics at a competitive hourly rate.
ProMarket is your portal for professionally-designed marketing collateral. In just a few clicks, you can be sending recall letters, postcards, emails or SMS messages that are expertly written and designed by the ProVision team.
For something truly custom, access one of our blank ProMarket templates to easily write and send direct-marketing in your own words. ProMarket is also a one-stop shop for ordering store merchandise and accessories like lens cloths, bags and brochures.Â
ProMarket was built from the ground up to serve the unique requirements of independent optometry, and is available exclusively to ProVision Members.
Marketing Partnerships
With more than 30 years of experience in the independent optometry industry, ProVision has built a number of strategic partnerships with industry suppliers – the benefits of which are passed directly to ProVision members.
Most recently, ProVision has joined forces with EyeCarePro to take the time and effort out of running a modern practice website. EyeCarePro is an optional service available to ProVision Members, and allows independent practices to choose from a range of ready-to-go website templates that are search engine optimised and refreshed with regular blog content. EyeCarePro can even post content to your social media channels to keep your followers engaged. Easy!
Marketing
designed for
optometry
Grow your patient base with a full suite of marketing services.
Does your practice stand out from the pack? ProVision has a full complement of marketing resources for Members to tap into. From graphic design to copywriting and digital strategy, ProVision has everything you need to step up your marketing game and expand into new territories.
Retail campaigns
From ‘End of Year Health Fund’ to ‘Back to School’, marketing campaigns are an important way to attract new patients and create meaningful relationships with existing customers. But not all small businesses have the resources to design and execute a campaign from scratch – let alone several each year!
ProVision’s retail campaigns are ready-to-go out of the box. Each campaign includes point of sale collateral like window banners, posters and in-store accessories as well as a vast library of print and digital media. ProVision makes it easy to send promotional letters, gift cards and emails designed with a consistent campaign theme. Each retail campaign includes a selection of social media posts that you can drop into your feed with minimal effort.
Custom Local Area Marketing
Custom local area marketing (LAM) gives you access to bespoke, professional designs to help you promote your brand to the community. ProVision’s in-house design team can help you with everything from refreshing your practice logo to designing anniversary campaigns and signage.
Need tailored stationary or digital content? ProVision Members can simply book a meeting with our talented team for industry-leading graphics at a competitive hourly rate.
ProMarket
ProMarket is your portal for professionally-designed marketing collateral. In just a few clicks, you can be sending recall letters, postcards, emails or SMS messages that are expertly written and designed by the ProVision team.
For something truly custom, access one of our blank ProMarket templates to easily write and send direct-marketing in your own words. ProMarket is also a one-stop shop for ordering store merchandise and accessories like lens cloths, bags and brochures.
ProMarket was built from the ground up to serve the unique requirements of independent optometry, and is available exclusively to ProVision Members.
Marketing Partnerships
With more than 30 years of experience in the independent optometry industry, ProVision has built a number of strategic partnerships with industry suppliers – the benefits of which are passed directly to ProVision members.
Most recently, ProVision has joined forces with EyeCarePro to take the time and effort out of running a modern practice website. EyeCarePro is an optional service available to ProVision Members, and allows independent practices to choose from a range of ready-to-go website templates that are search engine optimised and refreshed with regular blog content. EyeCarePro can even post content to your social media channels to keep your followers engaged. Easy!
Learn more about ProVision Marketing
Please enter your details for a confidential chat about
your marketing objectives.
Learn more about ProVision Marketing
Please enter your details for a confidential chat about
your marketing objectives.
About ProVision
ProVision helps to power 450 independent optometrists turned entrepreneurs, making passion for clinical care a business. From starting-up to selling-up, we are here to make sure you do more than just survive, we’re here to help you thrive. This isn’t a buying group, this is success as a service.
We help make a passion for clinical care a business
Not only have I grown my business, I have also been able to focus on giving my patients the level of care and service that I believe in. For me, this has brought a great deal of job satisfaction.Knowing that I can stay true to my clinical standards and at the same time, feel fully supported in working on my business.
Hanna Kim of Strathfield Eyecare,
NSW – ProVision Member since 2009
ProVision has been influential in assisting me to navigate the complexities of multi-practice
management. They have helped develop the way many things are done across the businesses and guided me to further empower my team.
Leah Meulendijks, Multiple Practice
Owner – ProVision Member since 2014
It’s fantastic to be a part of an organisation run solely for the benefit of its members, and no one else. I truly believe that independent optometry is the best avenue for fulfilling honest patient care, and ProVision champions that.
Somer Toprak of Somer Toprak
Optometrists, VIC – ProVision Member
since 2014
Strategic partnerships
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